Aria S. Halliday, Ph.D.

BUy Black
How Black ​women
​transformed us pop culture

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BUY THE BOOK
“Buy Black offers an important and well-argued consideration of the Black women cultural producers who, in an effort to subvert a misogynoiristic system, sometimes traffic in the very stereotypical practices they wish to upend. Halliday’s concept of ‘embodied objectification’ helps to make clear our own investments in consumer capitalism and prompts us to be more circumspect about our participation as a means to some ultimately unsatisfying end.”
—Dr. Moya Bailey, author of Misogynoir Transformed: Black Women's Digital Resistance
"In focusing on Black women as culture-makers, the book provides a uniquely important view as to the ways that Black women's ingenuity and entrepreneurship have been largely overlooked in understanding these questions. I was consistently impressed with the author's ability to cast a wide net that moves across many topics, while keeping it all held together so that the shape and fit seem right."
—Dr. Elizabeth Chin, author of My Life with Things: The Consumer Diaries

ARIA S. HALLIDAY, PH.D.

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